News powiązane z consumer

2018-05-11 | 05:55

Trade

As many as a million Poles are cooperating with the direct sales sector. Customers usually buy dietary supplements and home appliances.

For several years now, direct sales companies have been doing very well on the Polish market. In 2017, they recorded a nearly 5-percent increase in revenue to PLN 3.3 bn, and the number of their customers increased by 2 percent to reach almost a million. A few years back, Poles would generally buy cosmetics, while now they tend to purchase dietary supplements and products and home appliances.

Polish consumers are more satisfied than Americans, with the customer satisfaction level being close to 80 percent

For six years the customer satisfaction index in Poland has grown by over 17 percentage points to nearly 78 percent, and it currently exceeds the customer satisfaction levels recorded in the USA and the United Kingdom. Service quality and its growing significance among businesses have had a tremendous impact on customer satisfaction. For the eleventh time the Customer Service Quality Star titles have been awarded to entrepreneurs recording the best results in this field.

Poultry production in Poland is growing. Exports are close to the 50 percent mark Poland top in Europe in window exports for the third year running. The biggest manufacturer also expects good results in 2018 Left with a 600,000 tonne surplus, Polish sugar producers are searching for new export markets.